• January 07, 2026

MSM Exclusives

MSM Features

Noah Starr

storage occupancy data

7 Jan, 2026

Stats By Starr: Uncovering Occupancy Data

Occupancy data is arguably the hardest data to uncover when looking at any market. Unlike rental rates, there aren’t web scraping tools that gather...

Read More

self storage data

3 Jun, 2025

The Full Picture: How Great Investors Look At Demographics

One of the most important factors to consider when analyzing self-storage deals is the demographic makeup of your customer base. Uncovering the full...

Read More

waterfront home prices

29 Apr, 2025

A Key Metric: Predicting Storage Demand With Median Home Values

What would you say is the most important key metric in predicting self-storage demand and potential rent growth? Answers might include: Population...

Read More

stats by starr

19 Mar, 2025

Mind The Gap: Using Street And Web Rates To Understand Demand

Self-storage demand can sometimes feel like a mystery. One day units are full, and the next, customers are vanishing. But what if the key to...

Read More

self storage statistics

22 Feb, 2025

Does Lower Market Saturation (SF/C) Lead To Higher Storage Rates?

Self-storage demand can feel like an unsolvable puzzle. But what if the key lies in one metric (square foot per capita [SF/C]) and its connection to...

Read More

self storage statistics

22 Jan, 2025

Markets That Pack A Punch

Did you catch Mike Tyson and Jake Paul sparring back in November?

Read More