Madison Capital Group Holdings is merging BlueGate Boat & RV Storage into the Go Store It Self Storage platform and launching Madison Marinas as a dedicated division to oversee the firm’s marina investments, strategically aligning its recreational storage and marina businesses.
The move is designed to streamline operations, strengthen brand clarity and support continued national growth across Madison’s alternative real estate platforms.
Go Store It Self Storage will serve as the firm’s consolidated storage platform, encompassing traditional self-storage as well as boat and RV storage assets. The Go Store It platform currently includes 189 properties across 27 states, comprising both owned and third-party-managed facilities. BlueGate’s 11 boat and RV storage locations are already managed under the Go Store It operating platform and will now be formally aligned under the Go Store It brand.
Madison Marinas has been established as a standalone division to manage the firm’s marina portfolio, which currently includes five marina assets located across Florida, Tennessee and North Carolina.
“This alignment reflects the way we’ve grown as a firm,” said Ryan Hanks, founder and chief executive officer of Madison Capital Group. “We’ve built scale across multiple operating platforms, and this step brings greater focus, consistency and efficiency to our storage and marina businesses while positioning us for long-term growth. Go Store It has become a national platform, and Madison Marinas gives us a clear structure to expand our presence in a highly fragmented marina sector.”
The integration of BlueGate into Go Store It is expected to enhance operational efficiencies, branding consistency, and capital deployment across Madison’s recreational storage assets, while maintaining a specialized focus on the unique needs of boat and RV customers.
“The launch of Madison Marinas formalizes our expansion into the marina sector,” said Banks Brown, vice president of acquisitions for Madison Capital Group. “Building on more than five years of experience owning, developing and operating marinas and other recreation-focused assets, our team is well-positioned to execute disciplined business plans designed to drive long-term value. Madison Marinas will focus on operational efficiency, expanding ancillary revenue through strategic partnerships, and thoughtful branding that positions each asset as the market’s premier waterfront destination.”
Madison Capital Group has been an active investor across multifamily, self-storage, recreational storage, marinas, and other alternative real estate sectors, leveraging vertically integrated operating platforms to drive performance and scalability.
The firm expects the realignment to support continued acquisition activity and platform growth across both storage and marina investments in 2026 and beyond.